Here’s how you go by creating massive profits using automated emails. In every autoresponder, you can set up a series of emails which brings new subscribers through a funnel of emails over a time period.
One effective way to draw maximal conversions from your list is to first provide free valuable content before attempting to pitch. Here’s an example of an effective funnel I’ve been using to generate passive income:
Day 1 – Introductionary email and link to free opt in gift
Day 3 – Free valuable content
Day4 – Free valuable content
Day 5 – Free valuable content
Day 6 – Give a free gift
Day 7 – Pitch offer
Day 8 – Reminder of offer
Day 10 – Follow up thank you email
I find that this often results in higher conversions. As the saying goes, you will be paid in direct proportion to the amount of value you provide to your customers.
Therefore, after receiving so much free stuff and good value from you, they are bound to purchase your product!
This is way better than just blatantly pitching them after getting their emails, which often results in opt-outs.
If you wish to take things a step further, you can offer free bonus gifts if they buy through your email link (affiliate link). When people see affiliate offers, they often look around to see which affiliate gives the most valuable gifts.
Remember, it’s all about increasing click through rates and conversions, so do your best to make your subscribers like what you preach!
Email Marketing Mistakes To Avoid
In this last chapter, we’ll look at some email marketing mistakes to avoid so that you don’t have to walk through all the pitfalls of previous marketers.Here are some of the common mistakes done by marketers:
1) Blatant pitching in hope that they make a sale
-Although email marketing is a lot about numbers, blatant pitching can make even a list of thousands turn into dust as they either spam list you or become unresponsive to your offers. Which brings us to our next point:
2) Focusing too much on quantity instead of quality
-While the list in size is important, the real money is in the relationship you have with your list. So focus on making a genuine connection with your subscribers if you want to them to contribute to your coffers.
3) Using spammy looking links
-You should always invest in a link cloaker or use a free link shortener like http://bit.ly or http://tinyurl.com.
4) Using “taboo” words which increase spam score of your emails
You should avoid words that come off as spam by the spam blockers such as ‘Sex’, ‘FREE’, ‘Penis’, ‘viagra’ or ‘MLM”. If you really must use these words, disrupt the spelling by putting a “.”
in between (e.g. make money online)
5) Finally, you should avoid using full capitals in any part of your email, whether if it’s in your headline, copy or call to action. This increases spam score and sounds too salesy which lowers conversions. Treat your list with respect.
In short, good email marketing practices must be employed if you wish to build a responsive list which listen to you.
Wrapping Up...
Probably the most important message of this email marketing guide is that you should respect your list like how you would like to be respected and also learn and apply good email marketing practices.
As much as you’d like to see commissions pouring in from one email, the proper groundwork and relationship, building has to be done if you want to have a responsive list.
A good way to learn additional marketing techniques that work is to model the emails of successful marketers and copy their styles, techniques and tone to suit your personal style.
Also, don’t forget to track click-throughs and open rates of your emails to see what type of copywriting styles work best for your list.
I wish you all the best in your email marketing efforts!
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